FeaturedNeuroscienceNeuroscience VideosPsychology·February 14, 2020Women aren’t attracted to easy-to-seduce menWomen can identify men that would be easier to pressure, deceive, seduce, or exploit, but, unlike many men, most women don't find these cues attractive. Read More
FeaturedNeuroscienceNeuroscience VideosPsychology·February 14, 2020Can beauty be-er ignored? The science behind the ‘beer goggles’ effectWhen people are sober, they tend to be more distracted by attractive faces. When they are intoxicated, their attention becomes equally divided by both attractive and unattractive faces. Read More
FeaturedNeuroscienceOpen Neuroscience ArticlesPsychology·February 13, 2020Kisspeptin hormone injection can boost brain activity associated with attractionA shot of the reproductive hormone kisspeptin enhances brain activity in response to olfactory and visual cues of attraction in men. The findings reveal a previously undescribed attraction pathway in humans activated by the hormone and identify kisspeptin signaling as a potential therapeutic pathway for psychosexual and reproductive disorders. Read More
FeaturedNeuroscienceOpen Neuroscience ArticlesPsychologyvisual neuroscience·November 20, 2019Beauty in the biased eye of the beholderWhen we see a painting, we rate its aesthetic value based upon other artwork we have just seen. Read More
FeaturedNeuroscienceOpen Neuroscience ArticlesPsychology·September 30, 2019Study identifies psychology of attraction to religious deities and super-heroesA new 'god' template distinguishes between religious and secular supernatural beings by exploring the attributes people associate with them. Religious figures were considered to be more helpful and more ambiguous in their abilities. Superheroes were considered to be less ambivalent. The findings suggest religious figures are psychologically attractive because people are more motivated to believe in them. Read More
FeaturedNeuroscienceOpen Neuroscience ArticlesPsychology·September 2, 2019Why do men find a lower waist-to-hip ratio sexier?Researchers examine why males tend to rate women with a lower waist-to-hip ratio as more attractive or sexy. Read More
FeaturedNeuroscienceOpen Neuroscience ArticlesPsychology·May 2, 2019Sexuality continues to change and develop well into adulthoodStudy reveals sexual orientation develops over a longer duration than previously believed. The findings suggest sexual orientation can develop into the late 20s. Read More
FeaturedNeuroscience·October 8, 2018Small Brained Female Guppies Are Not Drawn to Attractive MalesA new study reports female guppies with smaller brain mass can distinguish between attractive males, but do not find them more appealing or choose to mate with them over less attractive guppies. Researchers say the study sheds new light of the link between mate preference and cognitive ability. Read More
FeaturedNeuroscience·September 12, 2018The Scent of a WomanUniversity of Bern researchers report that reproductive hormones don't only regulate fertility, they also are related to how attractive a woman smells to the opposite sex. Read More
FeaturedOpen Neuroscience ArticlesPsychology·May 27, 2018Long-Term and Short-Term Relationships Initially IndistinguishableWhile both long and short term relationships might start in similar matters, a lack of genuine attraction causes short term relationships to plateau quickly, a new study reports. Read More
FeaturedPsychology·May 9, 2018Indicators of AttractionA new study reveals a list of non verbal behaviors we exhibit when we are attracted to another person. Read More
FeaturedOpen Neuroscience ArticlesPsychology·January 29, 2018Mate Choice Copying in Humans – Are All the Taken Men Good?Researchers report a woman's attraction to a man may be boosted if his photo is rated higher by others. However, this also applies to abstract art. Read More
