The propensity to believe in conspiracy theories may be a result of genetic determination, cognitive capacity, and affective reactions. Researchers found the representation of memes acts as neural network attractor states in the brain, linking them with the formation of conspiracy theories.
Those with depression find internet memes that rate as depressive more relatable and funnier. They also thought the depressive memes could be used to improve the mood of others with depression.
Researchers say memes may seem harmless, but they have the potential to spread damaging messages. A new study found memes that spread prejudiced messages are more likely to be believed if they are paired with endorsements from like-minded people.
Applying social network models to the brain reveals neural networks responsible for higher cognition, a new study reports.