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creativity

·October 13, 2025·5 min read

ADHD May Make You More Creative

People with ADHD tend to be more creative, and this advantage may stem from a greater tendency for their minds to wander. The study is the first to directly connect ADHD traits, creativity, and the two types of mind wandering—spontaneous and deliberate.

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Featured Neuroscience

·August 18, 2025·3 min read

“Eureka!”: Surprising Brain Clues Predict When Inspiration Will Hit

A new study has shown that the brain leaves subtle traces of creativity minutes before an “aha!” moment. By filming mathematicians solving difficult problems, researchers found that behavior grew measurably less predictable right before a breakthrough.

This shows a person drawing with both hands.

Featured Neuroscience Psychology

·June 30, 2025·4 min read

Left-Handed Creativity Myth Debunked

The long-standing belief that left-handed people are more creative has been challenged by a new meta-analysis of over a century of research. After reviewing nearly 1,000 studies, researchers found no consistent advantage in creative thinking for lefties—in fact, right-handers slightly outperformed on some tests.

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Featured Neuroscience

·June 26, 2025·5 min read

Short Naps Linked to “Aha” Moments and Creative Insight

A new study suggests that a short nap, especially one reaching deeper N2 sleep, can significantly boost problem-solving insight. Participants who achieved N2 sleep were far more likely to discover a hidden shortcut in a task after napping.

Featured Neuroscience Psychology

·May 16, 2025·6 min read

Psychedelics May Shift Brain Power to the Right Hemisphere

A new theory suggests that psychedelics promote empathy, insight, and psychological flexibility by making the brain’s right hemisphere temporarily dominant over the left. Known as HEALS—Hemispheric Annealing and Lateralization Under Psychedelics—this model proposes that psychedelics disrupt the typical hierarchy between hemispheres, releasing the more holistic, emotionally intelligent right side from left-brain control.

Featured Neuroscience Psychology

·May 13, 2025·5 min read

Changing Places Sparks Creativity

A new study finds that Nobel Prize winners who moved more frequently or worked in multiple locations began their groundbreaking research years earlier than peers who stayed in one place. By exposing themselves to new ideas and collaborators, mobile scientists accelerated their creative output.

This shows people using AI to design a robot.

Featured Neuroscience Psychology

·May 9, 2025·7 min read

Seeing Is Believing: How We Judge AI as Creative or Not

New research shows that people perceive AI systems as more creative when they observe not just the final product, but also the creative process and the robot in action. In a set of controlled experiments using identical drawings, participants consistently rated creativity higher the more they saw of the act itself.

Featured Neuroscience

·July 15, 2024·6 min read

Creativity’s Neural Origin Revealed

Researchers have identified how the brain's default mode network (DMN) collaborates with other regions to produce creative thought. By using advanced brain imaging techniques, they tracked real-time brain activity during creative tasks.

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Featured Neuroscience

·July 12, 2024·5 min read

AI Enhances Story Creativity but Risks Reducing Novelty

A new study shows that AI helps make stories more creative, engaging, and well-written, especially for less creative writers. The research found that AI assistance boosts novelty and usefulness, making stories more enjoyable and less boring. However, it also warns that widespread use of AI may reduce the diversity and uniqueness of creative works. The findings highlight both the potential and risks of using AI in creative writing.

Featured Neuroscience

·April 13, 2024·5 min read

Unlocking Flow: The Neuroscience of Creative Bliss

A new study involving Philadelphia-area jazz guitarists, has explored the brain processes that enable creative flow. The research reveals that achieving flow requires a solid foundation of expertise, after which one must learn to relax conscious control to allow creativity to flourish.

Featured Neuroscience

·March 4, 2024·6 min read

Unlocking Creative Flow: How the Brain Enters the Zone

A new study unveils how the brain enters the creative flow state, famously known as being "in the zone." By analyzing jazz improvisations through EEGs, the research confirms that creative flow combines extensive experience with a conscious release of control, allowing for automatic idea generation.

Featured Neuroscience

·March 1, 2024·5 min read

AI Outshines Humans in Creative Thinking

ChatGPT-4 was pitted against 151 human participants across three divergent thinking tests, revealing that the AI demonstrated a higher level of creativity. The tests, designed to assess the ability to generate unique solutions, showed GPT-4 providing more original and elaborate answers.