Summary: Lonely and socially isolated people prefer higher volume sounds, such as loud music or background noise, compared to those who feel socially accepted, a new study reports.
Source: James Cook University
Sound could be used to combat feelings of loneliness, including during COVID-19-related lockdowns and quarantine, according to new research from James Cook University.
The studyย found people who are socially excluded show a preference for higher volume sounds, such as music or background noise, compared to those who feel socially accepted, and higher volumes can help combat feelings of exclusion.
โLoud noises are not only desired following social exclusion, they are also effective at mitigating the negative psychological effects of social exclusion, such as social pain, feelings of anger, loneliness, and worsened moodโ said lead author Dr Adam Wang from James Cook University.
โIt seems that preferences for louder volumes may not be solely driven by physiological reasons, such as wanting to obtain more sensory pleasure from loud music, but by a need for social connection.โ
This research is particularly important as we look at ways to endure, and recover from enforced social isolation as a result of COVID-19 lockdowns in Australia and around the world.
โLoneliness is both pervasive and costly, for example, it could be thought of as the psychological version of chronic pain, which can hinder peopleโs work productivity by acting as a distractorโ Dr Wang said. โIn times of COVID, the repercussions could be more severe such as not being able to tolerate loneliness during lockdowns or quarantine could lead to breaches of social distancing protocols.
โSound appears to be a very convenient and cost-free alternative that could help in these circumstances.โ
Dr Wang said the reason is that sound conveys a sense of interpersonal closeness with others.
โSound reflects physical and social proximity with other people,โ he said. โWe think itโs because lively and vibrant places tend to be louder than lifeless and barren ones. In addition, people tend to be more verbal around their friends and quieter around strangers, so over time, loud sounds could remind us of lively events, and people who we are closer withโ.
The loneliness remedy isnโt only about loud volumes and many people may recognise times in their lives when are unaware theyโre using sound as social comfort.
โIt could explain why people often seem to prefer background noise even when they do not intend to pay attention to it,โ Dr Wang said. โSuch as leaving the television on while doing chores, or even when the noise may potentially interfere with the task at hand, such as listening to music while studying.โ
The study involved 12 experiments with more than 2000 people in Australia, Singapore, the UK, and the USA.
โWe know people tend to instinctively avoid excessively loud sounds due to physical discomfort,โ Dr Wang said. โBut less was known about why people also gravitate away from excessively quiet environments.โ
Dr Wang said loneliness is more than just an unpleasant feeling and can have long-term psychological and physiological effects.
โFeeling physically and socially close to other people is crucial to everyday life and the need to belong is considered a fundamental human need,โ he said. โSocial exclusion can threaten things such as self-esteem, mood, quality of life, and longevity.โ
Dr Wang said the findings can be used in a variety of scenarios where there is a high risk of loneliness or isolation.
โThere is potential for this research to be used in settings such as hospitals and retirement homes,โ he said. โIt can also be used for people who are working solitary jobs, living alone, or enduring a COVID-19 quarantine period; cranking the volume up may alleviate negative emotions, presumably because of the sense of companionship it provides.โ
About this psychology research news
Source: James Cook University
Contact: Adamย Wang – James Cook University
Image: The image is in the public domain
Original Research: Closed access.
“Loudness Perceptions Influence Feelings of Interpersonal Closeness and Protect Against Detrimental Psychological Effects of Social Exclusion” by Adamย Wang et al. Personality and Social Psychology Bulletin
Abstract
Loudness Perceptions Influence Feelings of Interpersonal Closeness and Protect Against Detrimental Psychological Effects of Social Exclusion
We propose that perceptions of auditory loudness and interpersonal closeness are bidirectionally related. Across 12 experiments (totalย Nย = 2,219; 10 preregistered; with Singaporean, British, U.S. American, and Australian participants), we demonstrated that louder audio made people feel physically (Study 1a) and socially (Study 1b) closer to others, presumably because loudness activates interpersonal closeness-related concepts implicitly (Studies 1c and 1d).
This loudnessโinterpersonal closeness effect was observed across diverse samples (Studies 2a, 3a, and S1), for longer listening intervals (Study 2b), and in natural settings (Studies 3a and 3b). Conversely, individuals made to feel socially excluded rated their surroundings as quieter (Study 4). Furthermore, following social exclusion, individuals showed a preference for louder volume (Study 5). Finally, exposure to loud stimuli mitigated detrimental psychological effects of social exclusion (Study 6).
Theoretical implications for the social cognition of loudness, social exclusion and compensatory strategies, and practical implications for ameliorating loneliness are discussed.


