X-Rite Capsure, an archaeological tool to help researchers match colors, is not as consistent or accurate as the human eye in color determination. Read More
The evolution of red color vision in a species of butterfly is linked to coordinating rhodopsin tuning. Read More
Researchers answer the age-old question of why people perceive the same color in different ways? Read More
Researchers were able to ascertain the colors people were seeing by looking at their brain activity. The study reveals we have unique brain activity associated with specific colors. Read More
Study links brain structure to color perceptual function. Microscopy revealed 'hue maps,' or color palettes, in the brain that are spectrally organized arrangements of hue responses. Read More
Neuroimaging study sheds new light on how we perceive colors. Activity in higher visual cortex areas matched the colors test subjects saw. Read More
Based on the study of a stroke patient with damage to the occipito-temporal brain region, researchers made a big discovery about color categorization. They reveal color categorization and naming can be independent in the human brain. The finding challenges long-standing theories of the mandatory involvement of language in adult human cognition and color discrimination. Read More
Perception and working memory are more deeply entangled than previously believed. Read More
Facial processing and color processing may engage in similar brain mechanisms. Read More
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While only 1 in 25 people has synesthesia, a new study reports intuitions about 'sound colors' are shared by a greater percentage of people. Sound color perception is mainly driven by the vowels in language. Read More
Researchers suggest blind and sighted people experience visual phenomena differently, but share a common understanding of them. Read More
Researchers reveal our cultural experiences and language we speak may impact how we perceive colors. Read More
