The High Price of the Nocebo Effect

Summary: Nocebo effect becomes more pronounced over time when people believe they are exposed to a more expensive medication, researchers report.

Source: AAAS.

People receiving an inert treatment believed they experienced more severe adverse side effects when the dummy drug was labeled as expensive, scientists report.

The researchers say brain regions responsible for higher-order cognition can influence primal pain sensing at the spinal level.

To study the neurological causes for the so-called nocebo effect (where people in clinical trials sometimes report negative side effects even though they received inactive substances), Alexandra Tinnermann and colleagues developed a new functional magnetic resonance imaging (fMRI) method for simultaneous activity measurements in the entire central pain system throughout the cortex, brainstem, and spinal cord.

For the nocebo treatment, the scientists enrolled 49 people in a trial for a supposed anti-itch cream that, in reality, contained no active ingredients.

All participants were told that increased pain sensitivity was a potential side effect for the inert cream, but some were informed that they were receiving an expensive ointment and others were led to believe that the lotion was cheap (the scientists even created two different packages for the balms, indicating high or low price).

People treated with the “expensive” cream reported greater sensitivity on a heat-tolerance test, and the nocebo effects became more pronounced over time.

a brain.
Five years later, the same people had more global sensory impairment. They moved even slower, were less active, and had more physical and cognitive disabilities. Compared to those with less sensory impairment, they had a higher risk of dying. NeuroscienceNews.com image is in the public domain.

The researchers identified portions of the spinal cord that became activated during nocebo effect pain, and determined that altered sensations due to perceived price were associated with differences in two brain regions – the periaqueductal gray and the rostral anterior cingulate cortex.

A related Perspective by Luana Colloca gives additional examples where patients’ expectations alter placebo (positive) or nocebo effects, advocating for more research into the physiology underlying these phenomena for better clinical trial design.

About this neuroscience research article

Source: AAAS
Image Source: NeuroscienceNews.com image is in the public domain.
Original Research: Abstract for “Interactions between brain and spinal cord mediate value effects in nocebo hyperalgesia” by A. Tinnermann, S. Geuter, C. Sprenger, J. Finsterbusch, C. Büchel in Science. Published online October 5 2017 doi:10.1126/science.aan1221

Cite This NeuroscienceNews.com Article

[cbtabs][cbtab title=”MLA”]AAAS “The High Price of the Nocebo Effect.” NeuroscienceNews. NeuroscienceNews, 5 October 2017.
<https://neurosciencenews.com/nocebo-effect-psychology-7673/>.[/cbtab][cbtab title=”APA”]AAAS (2017, October 5). The High Price of the Nocebo Effect. NeuroscienceNews. Retrieved October 5, 2017 from https://neurosciencenews.com/nocebo-effect-psychology-7673/[/cbtab][cbtab title=”Chicago”]AAAS “The High Price of the Nocebo Effect.” https://neurosciencenews.com/nocebo-effect-psychology-7673/ (accessed October 5, 2017).[/cbtab][/cbtabs]


Abstract

Interactions between brain and spinal cord mediate value effects in nocebo hyperalgesia

Value information about a drug, such as the price tag, can strongly affect its therapeutic effect. We discovered that value information influences adverse treatment outcomes in humans even in the absence of an active substance. Labeling an inert treatment as expensive medication led to stronger nocebo hyperalgesia than labeling it as cheap medication. This effect was mediated by neural interactions between cortex, brainstem, and spinal cord. In particular, activity in the prefrontal cortex mediated the effect of value on nocebo hyperalgesia. Value furthermore modulated coupling between prefrontal areas, brainstem, and spinal cord, which might represent a flexible mechanism through which higher-cognitive representations, such as value, can modulate early pain processing.

“Interactions between brain and spinal cord mediate value effects in nocebo hyperalgesia” by A. Tinnermann, S. Geuter, C. Sprenger, J. Finsterbusch, C. Büchel in Science. Published online October 5 2017 doi:10.1126/science.aan1221

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  1. To the Western mind the nocebo effect is a “high price”, framed as a negative. To the awakened it’s further evidence of the tremendous power and capacity of the mind. Obviously our minds are capable of both placebo and nocebo effects. Why not study the minds amazing capacity to heal the body ?
    Granted, this information is over 2,500 years old but it’s awesome that science is catching up and maybe we can move forward in developing our minds to their full capacity.

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