FeaturedNeuroscienceOpen Neuroscience ArticlesPsychology·January 9, 2017·4 min readNew Model Predicts When People Are Willing To Try New ThingsResearchers have developed a new model that can predict when people are most likely to try out new products.Read More
FeaturedNeuroscienceOpen Neuroscience ArticlesPsychology·February 21, 2017·4 min readHumans Are Hard Wired to Follow the Path of Least ResistanceResearchers report the amount of effort needed to perform a task influences what we think we see.Read More
FeaturedNeurosciencePsychology·October 25, 2016·3 min readHow Lying Takes Our Brains Down a ‘Slippery Slope’Researchers report amygdala activity declines when the magnitude of an untruth escalates.Read More
FeaturedNeuroscience·October 25, 2016·3 min readArousal Exerts an Unconscious Influence on What We SeeAccording to researchers, subtle and unconscious increases in arousal can help shape our confidence in visual experiences.Read More