A new study reveals 1 in 15 Americans over the age of 40 experience phantom odor perception.
Researchers have mapped the activity of brain cells in the mushroom body of flies conditioned to have Pavlovian behavioral responses to different odors. The findings suggest the activity of as few as 25 neurons are required to be able to distinguish between different odors.
Have you ever been disappointed by a cantaloupe from the grocery store? Too ripe? Not ripe enough? Luckily for you,...
The smell of roses while learning and during sleep helps increase memory and learning skills. The study reports a significant increase in learning success by 30% if a person is exposed to the smell of roses during both learning and sleep phases.
Researchers say coffee like scents helped people perform better on analytic task. Additionally, exposure to the scent has a similar effect to drinking coffee, suggesting the coffee scent has a placebo effect.