Researchers have discovered chemical circuits and mechanisms in the brain that separate food consumption from cravings.
Activating designer neural receptors can suppress cravings in the ventral pallidum, a new study reports.
According to a new NYU study, people are willing to pay more money for unhealthy foods when craving them. Additionally, we are willing to pay disproportionately more for bigger portion sizes of the foods we crave.
Weight loss surgery reduces the release of dopamine in the brain of mice, curbing their sugar seeking behavior, a new study reports.
Researchers explore the relationship between food buying habits and our neurobiology.
