Study suggests EEG could be used to authenticate your personal information and keep you secure online.
Researchers find individual brains react to images differently. The differences in neural activity was enough for computer systems to identify each person's 'brainprint' with 100 percent accuracy.
The way your brain responds to certain words could be used to replace your passwords and verify your identity, a new study reports.
MIT's Innerscope Research uses a range of neuroscience tools to explore the connections between media and the consumer.
