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          This shows a cocktail on the sand of a beach
          FeaturedNeurosciencePsychology
          ·March 21, 2022·4 min read

          Alcohol Ads Can Influence Men and Women to Sexually Coerce Partners

          Advertisements for alcohol products that feature objectified women encourage both males and females to manipulate and coerce others for sex.
          Read More
          This shows a middle aged guy doing a cool handshake with a young dude
          FeaturedNeuroscience VideosPsychology
          ·May 14, 2019·3 min read

          Pressure from advertisers and self-help gurus contribute to mid-life crises

          Findings suggest modern mid-life crises may be caused by self-help gurus and manipulation from advertisers, showing how life should be lived after the age of 40.
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          smiling
          FeaturedPsychology
          ·April 12, 2018·4 min read

          The Secret to Being Cool: Try Smiling

          Forget all those pouting celebrities. Researchers say people are perceived to be cooler when they smile.
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          Image shows a packet of pills.
          FeaturedPsychology
          ·September 13, 2016·5 min read

          The Impact of Advertising Psychiatric Drugs

          A new study looks at the direct effects of advertising psychiatric medications to the general public.
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          FeaturedOpen Neuroscience ArticlesPsychology
          ·August 17, 2012·4 min read

          Why Are Elderly Duped?

          Researchers report they’ve pinpointed the precise location in the human brain, called the ventromedial prefrontal cortex, that controls belief and doubt, and which explains why some of us are more gullible than others.
          Read More
          FeaturedPsychology
          ·February 28, 2012·4 min read

          Study Shows How The Brain Responds To Deceptive Advertising

          Several specific regions of our brains are activated in a two-part process when we are exposed to deceptive advertising, according...
          Read More

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          Blurry Beginnings Shape Brain’s Visual Pathways

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          Human Brains Keep Making Memory Neurons in Adulthood

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          Gene Therapy Restores Hearing in Those with Deafness

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          Forever Chemicals May Disrupt Brain Development

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